Local entrepreneur Alexandria Klempf and the team behind SipCozy have crafted a new non-alcoholic offering just in time for your post-holiday wellness routine.
The Jacksonville-based team recently launched SipClean, a canned, bubbly rosé that blends California-grown Grenache and Cabernet Sauvignon grapes. Alcohol removal technology is utilized to make SipClean a non-alcoholic drink while preserving its natural flavors and aromas. Each can of the new drink is equivalent to two glasses of wine and contains just 30 calories and 7 net carbs. In addition to being low-calorie and non-alcoholic, the drink is also vegan and gluten-free.
“The idea for SipClean was born out of convenience, individuality, and overall wellness,” says Klempf. She describes her team’s new drink as “a new way to enjoy wine without the negative effects of alcohol.”
“With wellness in mind, my vision for SipClean was to create a beverage that millennial women could integrate into their lives at any stage,” she continues. “Whether it’s to cut back on alcohol or just a personal choice, we made SipClean for any occasion.”
To coincide with the launch of SipClean, Klempf and her team have also established their first Dry January Challenge, a month-long alcohol-free challenge to kick off 2021. Participants can nominate friends and family to join them, and SipClean will host weekly fitness classes and clean giveaways throughout the month of January.
“It seems like everyone wants to reset in some way in the new year,” explains Klempf. “We created the Dry January Challenge to encourage people to break outside of their normal routines and rituals.”
“Plus,” she adds, “doing something with a group of friends is always fun!”
Klempf and her team hope to expand their new concept to grocery store shelves in 2021. For now, SipClean is available for purchase online from sip-clean.com; the drink sells in four-packs for $16 each.